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Ray Parrish Creative Direction – Digital Branding for Accelerating StartupsRay Parrish Creative Direction – Digital Branding for Accelerating Startups
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Category Archives: thoughts

What Makes the Brand Workshop Work

With almost all startups, your most critical business limitations are time and funding. A good ...

07
Feb
How Much Does Perception Play Into Valuation?

Your branding impacts an investor's perception of your value. Invest in a solid brand before ...

02
Jan
With Startups, Time is Always of the Essence

Founders have too many demands on their time—engaging in a time consuming design process shouldn't ...

15
Dec
The Dilemma of Startup Branding

Branding your startup is complicated by the fluid nature of your business plan and the ...

02
Dec
Perfect is the Enemy of Good, or Finding the Golden Mean

Both designers and founders want to make their products perfect. But perfectionism often gets in ...

25
Oct
What Makes the Brand Workshop Work

With almost all startups, your most critical business limitations are time and funding. A good founder will always ask how ...

How Much Does Perception Play Into Valuation?

Your branding impacts an investor's perception of your value. Invest in a solid brand before asking others to invest in ...

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